Самый богатый человек Ян Фэй - Глава 288
Глава 287.
The label of national industry is good for the short-term profitability of the product, but it is not a good thing for the long-term development of the company, because the national thing, in the eyes of more people, is actually somewhat of a narrow nature.
Too many companies, after being labelled as national industry, have risen rapidly, and have quickly decayed.
Three oral liquids are also playing the brand of national industrial concept. Prosperous VCD manufacturers are also carrying the banner of national industry. Domestic color TVs are also playing the slogan of national industry without exception.
These companies quickly declined, and none of them went abroad to sell well all over the world.
It is not that the label of the national industry is bad, nor is it that the label is poisonous.
It’s that this label has been played badly.
All enterprises, whether they are assembled or original, are under the banner of this, nothing more than to win the sympathy and preference of the majority of patriots, or to put it bluntly, to sell patriotic feelings.
The better the feelings sell, the more people beat you when relevant negative news comes out, they will call you shit, and you will be crushed a few feet when you step on the ground.
Which company dares to assert that its own company, employees, and products will not have any negative news for decades?
Therefore, when the three oral liquids were brought to court, they fell from the clouds to the bottom in a few days. After the price war of domestic color TVs, many brands were scolded by consumers for quality problems, and finally had to close their doors.
The concept of national industry is a double-edged sword. If you use it well, it will help you go straight to the sky. If you don’t use it well, it will stab you into your own heart.
Yang Fei felt that he was unable to manage it well, and would rather give it up.
Globalization is now being talked about, and the world’s major brands will not deliberately label themselves as nationalities, or even downplay the country and nation, and strive to be liked by people all over the world.
Economic globalization is one of the important characteristics of the contemporary world economy and an important trend in the development of the world economy.
World economic activities will transcend national boundaries, interdependence and interconnection through foreign trade, capital flow, technology transfer, and service provision, and the flow of production factors such as goods, technology, information, services, currency, personnel, capital, and management experience across countries and regions It will become more and more normal.
Yang Fei said that as long as the company is made bigger and stronger, and become the world’s largest company, and the root of the company is still in the country, then this company will be both global and national.
After listening to Yang Fei’s explanation, although Su Tong still had doubts about his judgment, she had always convinced Yang Fei. Although she had doubts in her heart, she did not raise them any more, and asked, “What should I do then? The heat has already burned. .”
Yang Fei smiled and said: “Don’t worry about it, as long as we don’t put this label on our faces. The heat, it will fade after a while. China is so big, the most important thing is heat.”
In an era when the Internet is not yet popular, there is rarely a large-scale spread of enthusiasm, except for major events such as the Spring Festival Transport, the National Football Team, and the Olympics.
The short-term heat will promote the sales of Pure White, and it will also make people realize that Pure White is a national brand, and it has already gone abroad to make money in island countries!
It is enough to leave such an impression.
After leaving the country, Yang Fei’s insight into things has been broadened again.
He has more brand-new ideas about the operation of the enterprise.
Su Tong talked to him about the affairs of Meili Daily Chemical.
At the beginning, Yang Fei said that to invest 100 million in the Taohua Factory was just an investment intention and goal. It was not a one-step investment of 100 million, but a gradual investment. One factory, two factories, three factories, four factories, factories. The more the opening, the more and more investment, gradually forming an industrial park.
The fourth phase of Meili Daily Chemical’s plant was officially put into operation. With the addition of the Nanhua Plant, there are already five factories, but the products are still in short supply.
In particular, the sales of pure white natural soap powder in cities are increasing day by day. According to the current growth rate, the current output will no longer meet the sales volume in the second half of the year. The sales volume of general powder is also increasing. It is conservatively estimated in the second half of the year. Orders will more than double.
All this was in Yang Fei’s expectation.
Fortunately, he has five daily chemical plants running at full capacity, and the profits created are enough for him to open new plants.
Yang Fei invests in three main industries now.
The first is the daily chemical industry, the second is the retail industry dominated by large-scale shopping malls, and the third is the Huafu and Huayi entertainment industries invested in island countries.
For these three main businesses, Yang Fei intends to operate independently and calculate separately.
The advantage of this is that even if there is a crisis in one industry, it will not bring down other industries.
Don’t put eggs in a basket, this is the iron rule of businessmen.
The Giant Group, which was once a smash hit, had 38 wholly-owned subsidiaries at its peak, with an output value of 5 billion in the mid-1990s, but was dragged down by a building.
The reason for its failure was that the Giant Group wanted to go forward together, which eventually resulted in a situation of multi-line operations. After setting the strategic goal of industrial transfer, it failed to carry out assets and management of related subsidiaries and building projects that have already started. Of peeling.
The result of multi-line wars and losses of all prosperity is a complete defeat.
Those who have watched the movie “Apocalypse” probably remember a plot. After the Mayan warrior commander caught the person who sacrificed, he used bamboo sticks to connect the hands of the people together. A bamboo stick pressed several people to walk together, and one person stumbled. When you fall off the edge of the mountain, everyone who is connected will be taken down.
Yang Fei also wants to fight on multiple lines, but each line is required to be independent.
The money made by the daily chemical plant is invested in the expansion of the daily chemical industry.
The profit of the 666 company is used to continue operations and open more stores.
The profits of Huafu and Huayi are investing in new entertainment.
Even the loaned funds for the building to be built in the southern provincial capital are mortgaged with Yang Fei’s credit, the main body of the building, and the future profits of the building.
Unless a major accident occurs in a certain industry, Yang Fei will not easily use the foundation of other industries.
Yang Fei told Su Tong that he would talk about the location of the new factory when he came back.
In fact, Yang Fei still has another plan in his mind, which is to acquire Vigor Factory.
After the negotiations with Akio Takeda ended, Yang Fei strengthened his belief in the acquisition.
Takeda has narrow nationalism. Like some islanders, he only wants to make Chinese money, but he doesn’t want the Chinese to make their money away.
This is also one of the reasons why Takeda has restricted Yang Fei everywhere and refused to cooperate readily.
After Yang Fei saw this thoroughly, he completely abandoned this possible collaborator.
If we can successfully acquire Vigor Factory, the output of White Washing Powder will be doubled immediately, which can meet the market demand within the next year.
However, the acquisition of Vigor Factory is only a plan of Yang Fei, and it is a trade secret, which cannot be disclosed to opponents casually.
In order to make this vision a reality, Yang Fei is ready to do something.
As expected by Yang Fei, most islanders did not catch a cold with the so-called white-clothed safflower incident. Once the heat passed, they would naturally forget the incident.
Yang Fei handled the crisis with ease.
After hearing the news, Sato Ryuichi admired Yang Fei’s business intelligence even more.
Yang Fei asked Asami Sayang to meet alone.
The meeting place was in the tea room where Ryuichi Sato had tea the day before yesterday.
The key to the acquisition of Vigor Factory lies in Asami Sao.
Yang Fei made up his mind today to take down this glamorous woman.
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